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Drive Conversion and Revenue for Individual Giving with Embedded Donation Forms

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Jenny Gaffey

Senior Product Manager

Spring giving season is in full swing and DonorDrive’s Embedded Donation Forms have new features available to help take your Individual Giving programs to the next level.

ICYMI: Embedded Donation Forms are pop-up modal donation forms that integrate directly into third party websites with minimal code and configuration required. Donors can seamlessly give a donation without ever being redirected — keeping donors connected with your organization and mission.

Pro Tips: How to Get the Most Out of Your Embedded Donation Forms

Update the Donate Button on Your Website Homepage 
  • Make giving easy for your donors by requiring fewer clicks and no redirects to complete their gift on your website with an Embedded Donation Form. 
  • Continue to have a dedicated, configurable DonorDrive landing page and standalone donation page for deeper engagement opportunities — all with one set up!
Inspire Donors with Suggested Donation Amounts
  • Connect each donation to your mission by clearly communicating what your donor’s dollars support. Add descriptions to your Suggested Donation Amounts to tie giving directly to impact.
Expand Your Reach with Social Sharing
  • Acquire new donors and build awareness for your mission with social sharing options. Encourage donors to share their donation activity after they’ve donated with social sharing buttons on the embedded form Thank You page.
Save Donors Time with Address Autocomplete
  • Reduce friction in the donation process and save donors valuable time with address autocomplete. Supporters can select their address from a dropdown menu to automatically populate form fields — minimizing manual effort.

Upcoming Enhancements (June 2024)

Donation Experience Improvements
  • The embedded donation experience is getting a new look and feel! Increase conversion and reduce friction for donors with updated form field labels, a new payment summary screen, progress indicator bar, and other visual enhancements to the donation flow that guide donors through your form as quickly and easily as possible.
Enhance Storytelling with Campaign Image and Description
  • A picture is worth a thousand words, and is an excellent tool for engaging your supporters! Enhance your storytelling and highlight key marketing content by adding a campaign image and description directly to your embedded donation form.
Add Organization Logo
  • Promote your brand and build donor trust by adding your organization’s logo to embedded forms.
Suggest a Monthly Upgrade
  • Grow your recurring giving program by encouraging donors to upgrade to a monthly gift with the monthly upgrade suggestion button.
Ask Custom Form Questions
  • Collect tribute gift information and learn more about your donors to build stronger constituent relationships and boost future stewardship efforts. Choose to collect valuable donor responses with custom form questions, or omit this step entirely to create an expedited donor experience.
Collect Matching Gift Information
  • Create donation upsell opportunities with matching gift support, including integrations with third-party matching gift services like Double The Donation that help automate tracking and fulfilling matching-eligible gifts.

Learn more about Individual Giving with DonorDrive

Not yet using DonorDrive for all your Individual Giving needs? Find solutions to help you build revenue-driving Individual Giving campaigns.

Learn More

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