The Peer-to-Peer Fundraising Thirty, which ranks the 30 largest U.S. P2P campaigns, found that these campaigns raised more than $1.39 billion in 2018. In February 2019, Peer-to-Peer Forum revealed the first charity streaming campaign, Extra Life, had broke into this list. How did they do it?
Extra Life unites thousands of players around the world in a 24-hour fundraising and gaming marathon to support Children's Miracle Network Hospitals.
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