Build your marketing budget with no mission dollars
Nonprofit Marketing May 24, 2017 By Kevin Wolfe
Marketing your organization today has never been more important, but nonprofit marketing budgets have never been tighter. The problem is that the free options to get your message out there, including traditional media and social channels, are quickly drying up. At the same time, more and more organizations are marketing savvy, so the competition for your cause has never been greater. In order to get your message seen, you need to build a budget and become one of those organizations that’s doing effective marketing.
Our latest eBook, Marketing Your Nonprofit with Zero Budget, shows you how to take control of your marketing by building a larger budget than you’ve ever had and spending it more effectively for the best return. Here’s what you'll learn:
- How to get your sponsors to contribute more advertising dollars
- How Google Ad Grants can get you $10,000 a month in AdWord ads
- Why paying to boost social posts is so important now
- How targeting saves money and gets your message in front of more potential supporters
This eBook will help you generate substantially more awareness, engagement and donations, all without touching current donor dollars.