It’s said you can’t plan for a disaster. But really, you have to. The recent string of disasters has shown many organizations the need for having a fundraising plan in place for when disasters happen. In this article, we’ll focus on the basics that will make your fundraising campaign thrive. Here’s our concise six-point plan:
Did you know: for every 10 current participants you lose in your peer-to-peer event, you need to recruit 25 new participants to make up the revenue? That stat is from our latest white paper, Best Practices for Retaining and Recruiting Event Participants. It shows the importance of retaining current participants for the health of your event revenue, while recruiting new participants for growth. In this paper you'll learn:
By midnight on #GivingTuesday this year, the associated hashtag will have been broadcast on social media over four million times. #GivingTuesday is one of the most powerful hashtags ever created, this year expected to bring the total given since 2012 to more than half a billion dollars. Many organizations are now doing successful non-virtual events on #GivingTuesday, but it's important to remember that the day all started with a hashtag. Focusing on social media and online best practices is still the key to making a #GivingTuesday campaign a success.
Every peer-to-peer fundraiser is important to your event, but do you really know which of your fundraisers are most valuable? Our latest infographic examines the top 10% of your fundraisers. It’s surprising just how much of an impact they have on your event.
As Do-It-Yourself fundraising continues to grow and evolve, it’s important to remember that the strong benefits of a DIY program haven’t changed since its inception. DonorDrive clients who use our Personal Campaigns to collectively raise millions of dollars online are seeing the same benefits they did when we introduced the program in 2009.
Do-It-Yourself fundraising became quite legendary—but not in a good way for some. When it became popular a few years ago, legend goes that nonprofits would turn it on, supporters would just start using it and a magic new revenue stream would come your way. But for some organizations, that fairy tale didn’t come true.
Many DonorDrive clients are generating substantial income through Personal Campaigns or complete Do-It-Yourself fundraising programs. But we’re hearing that some organizations (maybe yours included?) are facing resistance from within that’s keeping them from starting a program. If you’re finding this opposition inside your organization, we thought it might be helpful for your plea if you had some straightforward answers to the most common questions from boards and executive staff.
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