One step better than good: The trend of donors covering processing fees.
Peer to Peer Fundraising Best Practices
November 4, 2015
By Kevin Wolfe

It’s a fact that many nonprofits don’t freely talk about to donors: It costs money to raise money. And even though peer-to-peer fundraising has greatly reduced these expenses (when compared to the more traditional solicitation methods like direct mail) there still are...

Why crowdfunding fizzled for nonprofits and why DIY is taking off.
Fundraising Campaign Types
October 29, 2015
By Kevin Wolfe

Last year every nonprofit was buzzing about that trendy, new, crowdfunding stuff. But this year...crickets.

A quick search of Google news shows crowdfunding articles that mention nonprofits are down 47%...

Why legacy giving is declining and how that benefits nonprofits.
Fundraiser Profiles
October 23, 2015
By Kevin Wolfe

According to the last-released IRS numbers, Charitable Remainder Trusts (that fund legacy giving) have been on the decline since 2007. Though these stats are based on the 2012 tax year, we see no indication of any increase, despite the fact that the stock market has improved and that starting a CRT can have tax advantages. 

Infographic: Putting Endurance Superstars on your team.
Fundraiser Profiles
October 15, 2015
By Kevin Wolfe

For many organizations, endurance events have become a key part of their fundraising. As an example, recently DonorDrive clients raised over $1.25 million in the 2015 Chicago Marathon alone. Some of our clients have built complete third-party programs and run their own supporter teams in big marathons and big cycling events. Others have taken a more modest approach, encouraging their supporters to use a DIY campaign to fundraise around the endurance events they compete in. Whichever, this is a revenue stream we've watched grow substantially.

A 6-point strategy for Facebook's Donate Now button.
Nonprofit Marketing
October 8, 2015
By Kevin Wolfe

Facebook’s new Donate Now button is a great fundraising tool that any nonprofit can use. When visitors to your organization’s Facebook Page tap the button, they’re taken to a fundraising page on your site. This audience is often one that hasn’t donated to your organization before and now they’ll have an easy way to give, as well as to explore your site. 

Fundraising for your future.
Peer to Peer Fundraising Best Practices
October 2, 2015
By Kevin Wolfe

In a few short years, the peer-to-peer fundraising space has evolved dramatically. Back in 2007 we started building DonorDrive when two of our large nonprofit clients expressed a similar need: they wanted innovative software that would make it easy for event participants to fundraise through their friends, family and coworkers. By continuing...

Infographic: These are the superheroes saving signature events.
Fundraiser Profiles
September 23, 2015
By Kevin Wolfe

We’re always thinking how great it would be if we could get a few more of our event participants to raise a few more bucks. But what if you could get a dozen to raise $10,000 each? We did some digging into DonorDrive numbers to find the traits of event participants who raise $10,000 and over. We then compared these to the average participant in these same events to see what contributes to an Event Superstar’s bionic fundraising ability.