The Complete Guide to Corporate Partnerships for Nonprofits, Part 6: Building a healthy partnership.
Blog
February 19, 2016
By Ed Lord

The goal with any partnership is that it’s symbiotic and helps nonprofit and company thrive. When you achieve that it can be beneficial to both for years to come. It’s important to get the...

Continue Reading
The Complete Guide to Corporate Partnerships for Nonprofits, Part 5: Help them evaluate you.
Blog
February 9, 2016
By Ed Lord

If a corporation is talking to you, they’ve already done at least a preliminary evaluation of your organization. But you want to make sure they do a thorough evaluation, or at least know that you’ve given them the opportunity. It’s possible that your evaluation of them failed to turn up an important element that signals a bad fit, but that their evaluation of you will spot it. Make sure you give them whatever information they ask for and that they have complete access to your organization. If you’re transparent with them, they’re more likely to be transparent with you. That helps for both sides to make sure the fit is good.

Continue Reading
The Complete Guide to Corporate Partnerships for Nonprofits, Part 4: Good Alignment.
Blog
February 5, 2016
By Ed Lord

There are so many factors that go into good alignment between a company and an organization, but it basically comes down to this: Your core mission and their core business will benefit each other.

When there’s that symbiosis, both company and nonprofit gain. Here are a few examples:

Continue Reading
The Complete Guide to Corporate Partnerships for Nonprofits, Part 3: Further considerations.
Blog
January 26, 2016
By Ed Lord

Once you’ve thoroughly evaluated your needs, there a few other considerations before choosing a corporate partner. A good relationship can run for a decade or more, so examining scenarios of outcomes can help you avoid the problems that are responsible for dissolving relationships in...

Continue Reading
The Complete Guide to Corporate Partnerships for Nonprofits. Part 2: Checking their PEI Score.
Blog
January 20, 2016
By Ed Lord

When it came to getting sponsorship dollars in years past, nonprofits often went year to year with their fingers crossed, never sure if that big sponsor would pull the plug and decide that philanthropy wasn’t in this year’s budget. But that’s changed as corporations have put a bigger emphasis on Cause Marketing. Companies don’t want to sponsor anymore: they’re looking to partner. They'll be evaluating your organization based on what you can do for them. Likewise, you need to evaluate all potential corporate partners based on the total impact they can have on your organization. 

Continue Reading
The Complete Guide to Corporate Partnerships for Nonprofits. Part 1: Business is business.
Blog
January 18, 2016
By Ed Lord

This seven-part series was written as a comprehensive guide for nonprofits who are looking to move beyond basic commercial sponsorship to long-term partnerships with corporations and gain the extensive benefits these relationships offer. What I’ll cover over the next few weeks are: 

Continue Reading
Our best articles of 2015.
Blog
December 17, 2015
By Kevin Wolfe

Looking back at 2015, much has happened for organizations that depend on peer-to-peer fundraising. We've covered this extensively in our DonorDriven Blog and have put together a convenient list of our most useful articles of the year...

 

Continue Reading

Tags

Newsletter

Latest Resources See all

  • Creating a Third Party Program
  • How to Build a Better Board
  • DIY Superstars